President of Family Directed Kiel Dowlin

You’ve probably heard of HomeHero before, the startup once labeled a home care “disruptor” that was eventually forced to close up shop. But have you ever heard of Family Directed? That’s the relatively new technology-enabled home care company that’s trying to breathe new life into HomeHero while also attempting to give consumers more transparency on the home care services they sign up for. Unlike some of its predecessors that vowed to disrupt home-based care, Family Directed isn’t trying to “throw the baby out with the bathwater,” President Kiel Dowlin recently told Home Health Care News. In fact, apart from its consumer-facing offerings, it actually has an enterprise platform for potential agency partners. Listen to this episode of Disrupt to learn: - How Family Directed is growing its business with the help of a long-time home care veteran - What the tech company hopes to accomplish by partnering with existing home health and home care agencies - Why Family Directed believes it will succeed where other home care "disruptors" have failed - … and much more!